Wisenbaker Law
Offices
Business Challenge
Wisenbaker Law Offices serves clients throughout southern Georgia.
They were interested in a business growth plan that would focus limited
marketing investments on key segments and geographies. The goal
was strategic growth in their two major practice areas of Real Estate
and Creditors Rights.
How Brave New Markets Helps
Wisenbaker Law Office teamed with Brave New Markets to accelerate
expansion of their practice. As a result of our analysis, a
targeted marketing strategy was developed that focuses spending and on
key client segments within targeted geographies and effective client
acquisition activities.
Brave New Markets is an integral part of creating and retaining
clients and growing client relationship value with the Wisenbaker team.
Ongoing tactical activities include brand development, advertising,
public relations, website, search engine marketing and client
relationship management.
Results
As a result of the new strategy and ongoing execution, Wisenbaker Law
Offices has enjoyed a high marketing ROI. They have established
major brand presence, continue to increase their market share and have
gown the size of their practice.
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